Overtone Studios

Epidemic Sound is a Swedish tech unicorn that has made a name for themselves by providing royalty free music to content creators. With the acquisition of AP Records, a Swedish mood music label, they wanted to create a new brand, with brand strategy, naming and a full visual identity, to move into the mood music category. We created Overtone Studios – a mood changer that, just like its music does to its listener, changes the mood of the viewer, to set the tone to every state of mind.